Lead Magnet · Internal KB

Seller Manual
Outline

A single PDF/guide that serves as a lead magnet, CSR knowledge base, and content source for newsletters.

Lead Magnet Internal Sellers

★ Purpose

A single PDF/guide that serves three functions at once:

  1. Resource linked in Email 4 ("What to expect") and Email 8 (Newsletter 1).
  2. Internal knowledge base so CSR doesn't repeat the same explanation every time.
  3. Source material for upcoming newsletters/tutorials — content is extracted from here rather than reinvented each month.

Source: Based on real dashboard screenshots (Seller Dashboard, Product Management, Packages, Orders, Earnings/Payouts/Coupons/Files/Reviews, Shop Settings) + Terms of Service.
Production owner: Pablo (technical content) + Joel (design/format) — see Wappsi SOP, section 6.
Language: English (same as all seller-facing material).

1 Welcome & Quick Start — 1 page

  • "You Sell. We Deliver." summary
  • 6-step signup checklist (from Vendor Brochure): Become a Seller → Sign Up → Verify → Payout info → Pick plan → Create products.

2 Your Dashboard at a Glance — 1 page

  • What each metric means: Total Products, Total Orders, Earnings, Total Sales.
  • What the "Package expiry alert" is and why renewing on time matters.
  • Annotated screenshot (using the real dashboard as example).

3 Managing Your Products — 1–2 pages

  • How to add a product (Add New Product).
  • Bulk Import / Bulk Export — for sellers with large catalogs in Excel.
  • Published toggle — how to pause a product without deleting it.
  • Duplicate — to create variations quickly.

4 Choosing & Upgrading Your Plan — 1 page

  • 3-plan table with price, duration, product limit, and commission (Starter/Basic/Pro — actual data from ToS).
  • Example of how commission is calculated (e.g., TTD 100 sale).
  • How to upgrade without leaving the dashboard.

5 Orders & Fulfillment — 1–2 pages

  • The 4 order stages: Placed → Confirmed → Processed → Delivered.
  • What information is in an order detail (customer, address, products, totals).
  • How to add courier + tracking number.
  • Key ToS rule: Have the package ready when the driver arrives — otherwise you may be charged for the trip.

6 Getting Paid — 1 page

  • How the money flow works (Goozone holds it until delivery is confirmed).
  • Minimum TTD 200 to withdraw.
  • Manual withdrawal via bank transfer, 1–3 business days.
  • Where to configure Payout Settings.

7 Coupons & Promotions — 1 page

  • How to create a coupon (percentage or fixed amount).
  • Use cases: move slow stock, reward repeat buyers.

8 Customizing Your Shop — 1–2 pages

  • Recommended image sizes table (logo 100×100, main banner 1920×360, catalog banner 1025×120, banner sections 420×200 / 1300×360 / 640×290).
  • Meta title / meta description — what they are and a real example.
  • Featured products on the front page.

9 Your Responsibilities as a Seller — 1 page

  • Listings must be accurate.
  • Stock must be up to date.
  • Packages ready on time.
  • Prices are final — cannot be raised after sale.
  • What happens if rules are broken (consequences table from ToS: warning → pause → suspension → closure).

10 Where We Deliver — 1 page

  • Delivery methods table: Standard (TTD 40, 80+ locations), Free Meet-Up (C3 Mall, TTD 0), TTPOST (remote areas/Tobago, TTD 45), Same-Day (TTD 100–240, quote required).
  • Package size/weight limits (50 lbs, 120cm).

11 Need Help? — last page

  • WhatsApp, email, physical location.
  • Reminder that there's a real person on the other end.

⌂ How This Connects to the Rest of the System

Where It's UsedHow
Email 4 — "What to expect"Direct link to the full PDF
Email 8 — Newsletter 1 (dashboard)Link to sections 2–3 of the PDF
Email 9 — Newsletter 2 (tips & tools)Link to sections 4, 7, and 8
Email 10 — Digital logisticsLink to sections 5 and 10
CSR daily supportQuick reference instead of explaining from scratch each time

→ Next Step

This is the outline — actual production of the PDF (design + final copy) is still pending. It can be built as a .docx/PDF document or as a web landing page (easier to update without reprinting). Decision pending: downloadable PDF or living web page? Recommended: web page — it can be updated without having to resend the link to all sellers every time something changes.