# Coordenadas.co — Brand Context

## Status
Brand folder restructured per FOLDER_STRUCTURE_TEMPLATE.md (July 2026). Coordenadas is the internal agency brand — follows the same structure as client brands. Monthly cycles not yet started.

## Structure
- `01_knowledge_base/` — numbered research docs (00–07) at root, plus `rules/`, `source_materials/`, `research-and-notes/` subdirs
  - `research-and-notes/` — case_studies/ (4 files + images/22 client subdirs), clients/ (17 client logo PNGs), team/ (6 team photos), Agency_Workflow_Roadmap.html, input-collection-coordenadas.md, 3 certificate PNGs
  - `source_materials/` — empty
  - `rules/` — empty (pending SOP_Brand_Diagnostic)
- `02_brand_kit/` — brand guide .html (SOURCE) + .pdf, brochure, brand imagery, logos/ (svg + png), plus empty product_visuals, partner_logos, print_collateral, design_sheets
- `03_monthly_cycles/` — empty (user plans to populate later)
- `04_hl_subaccount_config/` — empty (no HL subaccount for internal brand?)
- `_sessions/` — marketingBrain+websitePrompt.md, GHL-Setup-conversation.md
- `_unsorted/` — empty
- `PULL-LOVABLE-PROJECT.md` — SOP doc, kept at root per user instruction

## Changes Applied (July 2026 restructure audit)
- Root folders renamed: `Knowledgebase/` → `01_knowledge_base/`, `BrandKit/` → `02_brand_kit/`
- `Sessions/` → `_sessions/` (underscore-prefix fix)
- `logo-coordenadas.svg` moved from root to `02_brand_kit/logos/`
- `coordenadas-logo.png` moved from 02_brand_kit root to `02_brand_kit/logos/`
- `coordenadas-brand-guide.html` moved from root → `02_brand_kit/Coordenadas.co_brand_guide.html`
- `coordenadas-brochure.html` moved from KB root → `02_brand_kit/`
- Non-spec subdirs moved into `research-and-notes/`: case_studies/ (entire tree), clients/, team/
- KB root extras moved into `research-and-notes/`: Agency_Workflow_Roadmap.html, input-collection-coordenadas.md, 3 certificate PNGs
- Missing subdirs created: `rules/`, `source_materials/`, `research-and-notes/` in KB; `logos/`, `product_visuals/`, `partner_logos/`, `print_collateral/`, `design_sheets/00_MAIN/01_client_profiles/02_graphic_assets/03_photo_guide/` in brand kit
- `03_monthly_cycles/`, `04_hl_subaccount_config/`, `_unsorted/` created empty
- `Coordenadas.co_Sitemap.md` created from live site

## Known Gaps
- `01_knowledge_base/rules/*` — all rule files missing, pending SOP_Brand_Diagnostic
- `02_brand_kit/design_sheets/*` — empty, pending SOP_Brand_Diagnostic
- No monthly cycles started
- `Coordenadas.co_marketing_hub_url.txt` — stub only, URL TBD
- Brand guide exists as both .html and .pdf in 02_brand_kit/ — .html is the SOURCE per Rule 4c

## Brand Identity (from brand guide + live site)
- **Name:** Coordenadas.co
- **URL:** https://coordenadas.co
- **Tagline:** "Marketing · Tecnología · Automatización"
- **Colors:** Green #20C162, Yellow #FCCC09, Blue #01C7FE, Orange #FF4200
- **Fonts:** LT Saeada Medium / Baloo 2 (titles), Inter (body)
- **Email:** hola@coordenadas.co
- **Phone:** +57 322 438 5378
- **Location:** Bogotá, Colombia (also Trinidad, Miami/USA, New Zealand)
- **Services:** Captación de Leads, Marketing Operations, Agentes de IA

## Notes
- `PULL-LOVABLE-PROJECT.md` kept at root per user instruction (it's an SOP, not brand content)
- Session file `session-ses_0fd7-GHL-Setup-conversation.md` documents HL setup — correctly placed in _sessions/ per Rule 4b
- `04_hl_subaccount_config/` exists but is empty — may not need HL config for internal brand